Premier Inn – Bigger Bolder Better Conference

Premier Inn – Bigger, Bolder, Better Conference (2014 | 1675 Delegates)

The brief was to build on the launch of the Bigger Bolder Better campaign in 2013 with a conference, Awards Dinner and party for Gt Ormond Street Hospital.

Our solution? We went bigger (20m screen), bolder (inter-active presentations) and better (entertainment included Sir Lenny Henry, Collabro and Ella Henderson).

Result? A very successful event and RPL commissioned to work on the 2016 event.

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