Premier Inn – Bigger, Bolder, Better Conference (2014 | 1675 Delegates)
The brief was to build on the launch of the Bigger Bolder Better campaign in 2013 with a conference, Awards Dinner and party for Gt Ormond Street Hospital.
Our solution? We went bigger (20m screen), bolder (inter-active presentations) and better (entertainment included Sir Lenny Henry, Collabro and Ella Henderson).
Result? A very successful event and RPL commissioned to work on the 2016 event.